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Nearly one year has passed since the ECLIPSE brand was first established with a dramatic new logo and the theme, “Music Driving On.”
Since then, the new ECLIPSE brand has been promoted in many exciting and stylish ways—in exhibitions, in magazine advertisements, and on our home page.
In this issue, we’re highlighting 2005’s biggest events—the Tokyo Motor Show where the world’s newest products were exhibited, and the Las Vegas CES show where we displayed our complete AVN line-up.
In each case, visitors were able to fully appreciate the new ECLIPSE brand by being able to actually touch, as well as see and hear, our exciting new ECLIPSE products.
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1DIN HDD car navigation AVN 075HD |
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Over one and a half million people visited the 39th Tokyo Motor Show, Japan’s largest motor exhibition, between October 21 and November 6, 2005 at Makuhari Messe. The bi-annual show is the focus of attention for both the general public and the media. During the three-week show, ECLIPSE highlighted two AVN models that were introduced in the fall of 2005 and that have features never before seen in AVN products. They were advertised with the promotional theme, “Two Firsts of the World Completed–NEXT FUN, NEXT ECLIPSE.”
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Large crowds gathered outside our booth |
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The AVN model AVN7905HD exhibited at the show is the world’s first car navigation system that allows users to view two visual images simultaneously on one screen. The driver can view navigation assistance while the passeng er can use the same screen to watch DVD movies or TV.
In addition, the system allows the passenger to assist the driver by conducting complicated navigation operations, such as destination changes, which are normally too challenging for the driver to do safely while driving. |
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To stand up the mirror, two different views can be seen |
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The result is a combination navigation/ entertainment system that helps the driver drive safely while entertaining the passenger. In this sense, it creates the ideal environment for everyone onboard.
Visitors to the show were surprised to see that one screen could provide two entirely different images, depending on the viewing angle. Moving left and right and back again to experience the moment at which one image is replaced by another, they were amazed by the AVN’s advanced technology.
Another product featured at the show was the 1DIN AVN model AVN 075HD — an HDD car navigation system with all audio, visual and navigation components packed within a compact 1DIN unit. Because there’s no need for a hide-away unit, the AVN 075HD can be smoothly mounted with no additional element placed under the seat or in the trunk. This advanced car navigation system combines a stylish design with solid navigation features to provide a new kind of pleasure unfound in previous ECLIPSE products. The product is especially ideal for owners of imported automobiles in Japan who have found that existing 2DIN size AVN units were unmountable in their cars. For them, the 1DIN AVN is precisely the product they’ve been looking for and, once they saw it with their own eyes, before buying.
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The ECLIPSE brand continues to impress the international media
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Due to the high degree of their engineering sophistication, the AVN7905HD and AVN 075HD also caught the attention of both Japanese and overseas media, particularly the AVN 075HD because it is a global model that will be introduced overseas. In addition, many overseas car manufacturers indicated their highest interest to our products. |
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